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Thursday, November 29, 2012

Your Fiscal Cliff...how to avoid the fall!


Your Fiscal Cliff
Your Fiscal Cliff

As the President and Congress battle over the current financial crisis, it is definitely time to take stock of "your fiscal cliff".  How do you avoid the "slippery slope" that is being discussed behind the closed doors in our nation's capital?

3 Critical Steps...

What Is Your Credit Score and how can you improve it

  • Check Your Credit Report – Credit score repair begins with your credit report. If you haven't already, request a free copy of your credit report and check it for errors. Your credit report contains the data used to calculate your score and it may contain errors. In particular, check to make sure that there are no late payments incorrectly listed for any of your accounts and that the amounts owed for each of your open accounts is correct. If you find errors on any of your reports, dispute them with the credit bureau and reporting agency.
  • Setup Payment Reminders – Making your credit payments on time is one of the biggest contributing factors to your credit score. Some banks offer payment reminders through their online banking portals that can send you an email or text message reminding you when a payment is due. You could also consider enrolling in automatic payments through your credit card and loan providers to have payments automatically debited from your bank account, but this only makes the minimum payment on your credit cards and does not help instill a sense of money management.
  • Reduce the Amount of Debt You Owe – This is easier said than done, but reducing the amount that you owe is going to be a far more satisfying achievement than improving your credit score and this will help your financial cliff become less steep.  The first thing you need to do is stop using your credit cards. Use your credit report to make a list of all of your accounts and then go online or check recent statements to determine how much you owe on each account and what interest rate they are charging you. Come up with a payment plan that puts most of your available budget for debt payments towards the highest interest cards first, while maintaining minimum payments on your other accounts.

How Are Your Savings Structured?

  • If you are an employee with a regular income, you should have 10% of your annual income in a high interest savings account.
  • If you are self-employed or your income fluctuates (through commissions, for example), you should have 20% of your annual income in savings.
  • If you are retired, you should have 30% of your annual income in savings. (I’m assuming this means retirement income since if you’re retired you don’t have employment income.)
  • If you’re in danger of losing your job, you should have 40% of your annual income in savings.

Set Up Additional Income Sources

Practically everyone using the Internet today knows that the are income opportunities available.  But how do you tap into them when there are already millions of online users?  Here are some simple answers.
1.  Decide what you want.  Over 90% of people who enter into the internet arena fail.  Why?  No focus?  Yes...but mostly...not enough education.  At Bernie Kaufman.com in a partnership with MLSP, we train and mentor people at all levels of internet comfort.  Our students work hard and get results!
2.  Affiliate or Other Internet Programs?  OK...stop thinking about the "pyramid scheme" term.  While there are many companies today still using "bait and switch" concepts, the internet has become a marketplace full of quality businesses that offer affiliate programs with great commissions.  Companies like Amazon, Google and Facebook offer great incentive programs to be considered.  Please visit our toolbox of quality products...we don't promote anything we don't use!
3.  Make a commitment.  Whew!  That's a tough word, isn't it.  Most of us have learned that we shouldn't "over-commit" so we just don't commit at all.  Shame!   If you only have 2 hours a week...fine.  Do it!  Most of us who work full time on the internet started with a small commitment and made it work.  You can to.  Pick the right plan and company and work at it.
Because we live in a great opportunity, we shouldn't fear a fiscal cliff.  Step "out" but not "off" and turn your fiscal cliff into a spring board to a secure financial future.

See you at the "bottom".

Bernie

Bernie Kaufman

Best Affiliate Programs


Interested in finding the best affiliate programs?  We'll show you how!  This is the first in our series of posts that will help our students become successful in marketing on the internet.

Affiliate marketing is hot; here's how to get your program going.

Nearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real-world, task-based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, and much more.
  • Affiliate marketing programs help boost marketing efforts without incurring excessive costs; this Hour a Day guide provides everything merchants, business owners, and those charged with managing an affiliate program need to know
  • Offers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing program
  • Covers social media; creating policies; working with feeds, coupons, widgets, and video; creating compelling content; handling partners who are not meeting goals; and much more
Best Affiliate Programs

Affiliate Program Management: An Hour a Day is the do-it-yourself guide to planning and maintaining a successful affiliate program.



Need reassurance?  Listen to what others are saying...

"If you have any interest in managing a marketing affiliate program this book is a must read! After recommending this book to several peers and buying it for a new hire, I decided it was about time I wrote a review. As an affiliate manager, I reference this book often. There are enough ear marks and highlighted sections for it to be easily mistaken for a college book. There were several sections that were great reviews of existing practices, others that had easy to reference lists and many 'ah ha, why didn't I think of that' items. Geno also has a blog and active twitter account where he readily answers any questions. I have already seen positive results in all my programs as a result of this book. It's a wonderful resource I will continue to count on."  Stephanie Robbins (California)

"I wish someone had given me that advice before I started my program. Geno summarizes his decades of affiliate management experience in an easy to follow guide to affiliate program management. Affiliate Program Management, An Hour A Day walks you through how to setup an affiliate program step-by-step with tactical advice and examples. Want to know how to setup your terms, welcome email, or newsletter? Geno tells you best practices and gives you his favorite examples. But this book is not only a great guide to the best affiliate program management, Geno also shares his marketing knowledge he has picked up over the years like landing page optimization and how to motivate people. Buy the book. It is worth every penny."   Stephen Daimler

At Bernie Kaufman.com we have some of the "best affiliate programs" on the market for the internet marketer to use.  Stop by and have a look.

To Your Success,

Bernie

Sunday, November 25, 2012

Create a Winning Article Marketing Strategy

Article Marketing Strategy - for TOP RANKINGS on the Search Engines

What if all of your articles were shown on the front page of Google, Bing and the other search engines? Would that be a"game changer"?

Here are some important tips...



Writing for distribution in an article directory or on your blog or web site is really the same process. It all begins with a strategy! Using key words and key phrases is essential for each and every article and the experts start by analyzing

Get More Leads...

Get Sales Leads...


No matter what you sell or offer, you have to get sales leads regularly if you are planning to be successful. We've put together the very best techniques and practices we use at Bernie Kaufman.com to assist our students and our visitors with this extremely important component of marketing.

Listed here are our 5 Best...

Facebook and Facebook PPC. Regardless of which primary business you've chosen, Facebook is really a marketing must. With close to a billion people, Facebook offers  the best methods for "getting sales leads" and it does not have to be expensive. Start a business or fan page and press to obtain 30 “likes” as rapidly as possible. Facebook will give you important statistics when you achieve this level. Publish relevant content every single day as well as working on your next stage which is focusing on  400 “likes”. With this  number, Facebook with provide affordable promotion for the site as well as your posts. If you have the funds, you are able to offer items or services using Facebook PPC and also the results will amaze you.

YouTube, Vimeo and other video sites. Are you aware that marketing with video and communication is the fastest growing element on the web marketplace today? Prospects remember 20% more once they visit a video than they do from an article. And sites like YouTube are FREE! Get creative but jump on the recording train today. Learn to optimize your video posts to assist with ranking and watch your profits climb.

Solo advertisements. Frequently overlooked but extremely effective, solo advertisements are advertisements, frequently emails, sent with a provider having a large client list marketing your products or services. Most solo ad suppliers can get prospects for his or her clients by supplying an assured quantity of clicks for your splash page or website and charge a fee for any predetermined quantity of clicks. This process isn’t free and can get costly but you will get immediate sales.

Blogging. Your blog post like the one you're reading  can offer lots of valuable information to readers and, if used wisely, can "get sales leads" as effectively as any other method. Articles must bring value to your readers, should be between 400-700 words and should be optimized effectively prior publishing. Learning “on-page” and “off-page” optimization will help your post to rank high in search engines like Google with means more visits to your web page and more sales.

Banner Ad Campaigns. Ad banners could be a great advertising tool when placed correctly on the site or blog. Make certain your advertising is colorful and causes your viewer to want to click on the ad to determine what’s behind. Ad banners could be big or small, could be exchanged or utilized on a variety of public or private sites and frequently provide you with the leaders who're searching for an expert method to expand their business.

While you will find a number of other great tools to get sales leads, we feel it is wise to stick to a couple of at first. Become an expert before moving on to another marketing process. Be laser focused since your prospects are likely to do business with an expert.

I hope you have enjoyed our post and have found these tools helpful as you strive to GET SALES LEADS.   Visit our Facebook page or connect with us on Twitter. And visit our marketplace at Bernie Kaufman.com with is filled with great tools that will help you grow your business.  

To Your Success,

Bernie

Bernie Kaufman

Thursday, November 22, 2012

Top 6 Tips on How to Create Backlinks to Your Website or Blog


When learning to market your network or affiliate marketing business, it is crucial that you know how to "create backlinks to your website" or blog. In this blog post, we will discuss the top 5 tips to create backlinks that will get your page ranking on the first page of Google and Bing.

How To Create Backlinks To Your Website or Blog site...

Just because you have completed all of the on-page SEO criteria your site won't necessarily rank on the first page of Google. Because of this you need to implement some off-page SEO strategies called backlinking.
While creating backlinks is not that difficult, you need to know some key techniques. You can create them by commenting on blogs and leaving your URL in the comment fields and you may also want to get into forums and post there, where you leave your links in the signature portion. The easiest way on how to create backlinks to your website is to post on social media such as your Facebook page, Twitter or even the Better Networker page!

Create Backlinks to your websiteWhat is a Backlink?

A backlink is like a vote. You post your content through you website or blog and other websites and blogs vote on your post. Like politics, the more votes you get, the more popular you become. And the most popular posts are seen on the first page of Google and Bing.
OK. Let's get to the "meat and potatoes" of this subject. How do you actually create backlinks to your website or blog?

Tips On How To Create Backlinks To Your Website


Tip #1 – Have backlinks from a variety of sources. It is extremely important that you have a lot of different sources where you get your backlinks. This means creating backlinks from videos, audio, pdfs, powerpoint presentations etc. All you need to do is repurpose and repackage your content and post them to all the different areas online and point them back to your website. This will not only allow your article to be noticed by more people, it will also help you to get more visitors and in turn, more leads for your network marketing business. We use a lot of valuable resources here at BernieKaufman.com but two sites where you can immediately get quality backlinks are Onlywire.com and WPsyndicator.com.  Great stuff!

Tip #2 - Get the free plugin for Firefox that will show you the Page Rank (PR) every time you land on a internet page or site. You'll want to get backlinks from sites that have the highest PR.

Tip #3 - Be a spy and see what your competition is doing. You want to create backlinks to your website so "spy" on your competitors who have the traffic! Learn what sites are getting the most backlinks and create backlinks from those pages too. You can go to Majestic SEO.com and type in the exact URL of the site you are interested in and you can find out which sites that are providing backlinks to your competition.

Tip #4 - Sites using .edu, .org and .gov are great sources for backlinks. These are priority sites and are given high value by Google and Bing. Let's say that 2 websites have the same PR but one is a .com or .net and the other is a .edu or .gov site, Google will place a higher value for a a backlink from the .edu or .gov site. Lots of value here.

Tip #5 -  Learn how to backlink sites that link to you. This creates a backlink pyramid and will help your primary backlinks become more valuable. This gives you a great tool to get your primary backlinks to rank on Google. A great resource to use is Backlink Energiser where your backlinks get "juice" and become much more interesting to the search engines.

Tip #6 - Get an automated submitter software that can submit to thousands of authority sites with a click of a button. This will save you hours or labor and will get the job done right Our most favorite sites are Magic Submitter.com and Digi Traffic Generator.com. Learning to use these tools correctly will guarantee your space on the first page of all of the top search engines.
Create Backlinks to your website

Still Wondering How To Create BackLinks To Your Website or Blog?


If you found this post useful, please be sure to share it with your friends and on your social media networks. If you are serious about your business, and you want to learn techniques on how to create backlinks to your website or blog, be sure to check out all of our posts on internet marketing or join us at "My Lead System Pro" for your educational needs.

To Your Success

Bernie
Bernie Kaufman

Create a Winning Article Marketing Strategy


Article Marketing Strategy - for TOP RANKINGS on the Search Engines

What if all of your articles were shown on the front page of Google, Bing and the other search engines?  Would that be a"game changer"?

Here are some important tips...


Writing for distribution in an article directory or on your blog or web site is really the same process.  It all begins with a strategy!  Using key words and key phrases is essential for each and every article and the experts start by analyzing their keywords and formulate their article around the key words and key phrases.  This is the beginning of a winning article marketing strategy.  Understanding how Google searches the millions and millions of blogs, websites and article directory will enable you to produce the right article with the right content at the right time in the right place.

The Construction Zone


Let's suppose that you don't really like to write or perhaps you don't feel you'll be effective in your delivery, you should invest some time reading and studying the high ranking articles on article publication sites such as Ezine Articles.com or Articles Base.com.  Look at the common ones.  See how they are produced and constructed and how they drive their traffic toward the resource box at the end of the article.  A very effective article marketing strategy is to use a lot of short paragraphs with everyday, easily readable language.  Complex phrases tend to offend some readers and should be avoided.  Don't confront your visitor with a dissertation or lots of white space.  Short, readable paragraphs will make your visitor feel like your article is quick and easy to read and that you have placed a value on their time.  You should not include links on your site.  Article directory view this as a sales effort and will likely decline your submission.

Use Eye-Catching Headers


Readers don't read most articles word for word.  They look for certain key phrases and expressions that can help them with their problem.  You can utilize smart headers to move you visitors toward the areas of you article that will provide solutions.  Successful titles and proper sizing are vital to your "article marketing strategy".  Make them brief and powerful and your visitor will love you for it

The Meat of Your Article


In the body or your article, you will want to make use of the key phrases in the first sentence and a few times within the core of the text.  I always use them in the final sentence as well.  Because your reader is usually looking for a solution to a problem or difficulty, you must provide them with value and encourage them to read on and ultimately get to the bottom of the page where your resource box is.  The real meat of the article is in your resource box where you will have a bio and a call to action, asking your reader to click a link for more information.  Some article directories allow two links and you should have one pointing directly to your capture page.

Don't forget who your customer is!


You are creating content to appeal to the main search engines but your ultimate customers are people and that's who read your articles.  Write to men or women directly and let them know you understand them and what they need.  Track you content regularly to determine what works and change it out when the interest softens.  Use images when you can to help soften the hard text.  Consider humor when applicable.  People like to smile or even laugh when they read.

"Spin it"


When you have finished your article you can rewrite it or “spin” it and submit it to hundreds of other article marketing directories.  Why?  Google won't index more that one copy of the same article.  We use The Best Spinner.com to spin our articles and you can find them along with other great tools for marketing, back linking an spinning your articles to create a winning article marketing strategy.



Was This Helpful?

If so, you are welcome to share with your friends and colleagues.  Or visit our "Toolbox" at BernieKaufman.com for valuable tools to help you get rolling.

To Your Success,

Bernie

Bernie Kaufman